ERIE, Pa. — It wasn’t much when he bought it, but Michael Hooks has made the old garage his own haven. And the city of Erie knows it. Half a dozen cars honk as they pass by one October afternoon, the people hanging out of car windows to wave hello at him.
About a dozen cars await servicing in the shop as a dog Hooks adopted the day before barks in its new cage. Exercise equipment, motorcycles and power tools abut the kitchen on the side of the renovated building where his wife cooks a meal. At 6 feet, 2 inches, and with a sturdy build, Hooks has a graying beard and a head of curls he says could be laced with snow flurries by this time of year.
“I’ve got to be one of the only Black businesses on this street,” he says, noting that his repair shop stands on Peach Street, one of the city’s main traffic arteries. He appreciates the greetings from passersby. But he says many people who know him from the neighborhoods where he grew up will never step foot in the shop. Almost all his customers are white.
Hooks, 58, is a member of a coveted demographic in this year’s election — a Black man and a business owner in a swing state. Both presidential campaigns have targeted Black entrepreneurs with their messaging, offering a range of economic policies and legislation that each side says will boost the careers and lives of African Americans.
How Erie business owners and voters such as Hooks view each candidate’s economic vision could determine control of the White House. Erie County has gone for the candidate who won Pennsylvania in every presidential election since 1992. Both Republican Donald Trump and Democrat Kamala Harris have visited the city of 94,000 in recent weeks.
“Erie is a pivot point,” said Rhonda Matthews, co-founder of Erie Black Wall Street, a business group that supports local Black entrepreneurs. From population rates to business startups, the future of Erie’s economy and politics have shown where the country may be heading. “I think if you want to know about what’s happening economically writ large in the country, you can look and see what’s happening in Erie.”
Harris has rolled out a series of economic proposals meant to tackle affordability and boost small businesses. Trump has stressed his promise of sweeping tariffs, new corporate tax cuts and an unprecedented crackdown on illegal and legal immigration to the country.
Local leaders are weighing the impact of each agenda on their plans to renew the Rust Belt.
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